Darwin is designed to help marketing, media and communication companies to find, qualify, manage and exploit genuine business opportunities. Uniquely, it blends constantly evolving high-quality data, market intelligence and business insight, with the personal contact information of the UK's leading decision-makers.
It provides our subscribers with a powerful suite of new business tools, developed and managed by experienced new business professionals.
Darwin was developed as an in-house tool based on our own requirement for good-quality data that we couldn't find elsewhere. Particularly when searching for specific people in digital agencies to target with new business approaches, most sources we had were too general. Similarly, we wanted to make our approaches distinct and specific to the prospect.
Therefore we ensured that the key elements of Darwin - a database featuring the contact details for the key decison-makers in the sector - are all up to date, validated and relevant. We then allied that information to an industry-leading news and aggregation service.