Exclusive Insights

Darwin's Exclusive Insights provides a further level of business development insight. Our team of experienced new business professionals follow up press stories to qualify opportunities and gain further insight and information on companies and brands, key decision- makers, and upcoming marketing activity.

All you need to know

Talking to the most important marketing contacts daily, the team investigates the requirements and scope of potential new business opportunities, the current set-up including incumbent agencies, future procurement plans and upcoming roster reviews.

It's in the details

The team also aims to glean valuable information on what the brand, company or decision-maker is looking for in an agency - for example, services, experience, location, and chemistry. We then collate all this information and feed it into a range of exclusive content for premium Darwin subscribers only:

• Hot leads - stay ahead of the pack and find out about roster reviews and requests for information from interested agencies, as they happen.
• Interviews - comprehensive insight from decision-makers about current activity, set-up and upcoming plans, as well as key issues affecting their business and future objectives.
• Signposting - ensures you contact the right person at the right time in the future with an offer that's relevant and interesting to them.
• Qualifying - is it a genuine opportunity, or is the pitch announced in the trade press already done and dusted?